CCR Question 3

 How do your products engage with the audience? 

Our products engage with the audience through various aspects. Our target audience reaches all types of people. We wanted people to bond with not only our song but also the expressions and narrative that we immersed through the journey. In our product, we’ve made sure that a visual is present so that the audience can relate to the storyline as well. The visual aspect ensures that we’re not only telling the story but also showing and expressing it, of two brothers going through a difficult time and always being there for each other regardless. 

Not just that, but we’ve also made it personal and full of emotion. Death is a concept that the majority of the audience can relate to. Losing a loved one, not even just in terms of death, but also drifting away is a feeling that audiences can relate to and with that, they relate to our products. We included aspects of grief like shock and denial to build a realistic aspect. When going through our products, audiences experience. They see a bond between two brothers, best of friends, and loved ones. They are reminded of the memories made with them, and the emptiness of their absence and with that our products continue to engage with the audience.

How do your products engage with the audience?